SP’s, since 1964, has been renowned for filling the void in specialised publishing. Today, it is an enterprise also synonymous with ‘quality’.
In 1964, Shri Sukhdeo Prasad Baranwal founded Guide Publications with the aim to arouse public awareness about the Indian armed forces through well-researched and incisive information. In the subsequent years, the Editor-in-Chief and Publisher, Mr Jayant Baranwal, renamed the organisation SP Guide Publications. The company today enjoys the repute of owning and publishing premier magazines in defence and all matters pertaining to military strategy of not just India, but across Asia.
SP’s globally renowned flagship product, SP’s Military Yearbook was launched in 1965. International repute and worldwide readership received a further boost with the launch of SP’s Aviation in 1998, SP’s Land Forces in 2004, SP’s Naval Forces in 2006, SP’s Airbuz in 2008 and a recently launched SP's MAI. Today, together with the SP’s Military Yearbook, the five magazines have successively surged ahead of competitors with a slew of analytical, incisive and insightful articles.
SP Guide Publications also offers its services in graphic designing, printing of the ultimate proven quality. Frontrunners in the field, a conscientious and persistent effort has been to promote, sponsor and communicate the celebrated events, shows and exhibitions related to the industry and defence services held in India and internationally.
The Military, Aerospace and Internal (M.A.I) security market in India is difficult to quantify, considering the pace at which the country is adopting security systems and solutions. A study by KPMG has hazarded a guess that by 2020 that India will be one of the largest players in the global homeland security market, outpacing the US. About six per cent of the global procurement in homeland security will be from India, up from the present 3.6 per cent.
The opportunity is here… here in India.
In this background, SP Guide Publications, an established publishing house since 1964, has launched a fortnightly publication titled “SP’s M.A.I” at Aero India 2011 on February 9.
The fortnightly provides latest news; market insight; technology updates; and policy initiatives from the realm of homeland security. Written by experts, SP’s M.A.I will help key-decision makers to stay abreast of industry developments.
SP’s M.A.I is presented in a quick-read format – short articles; crisp interviews, brief news; and clearly defined sections such as Military; Aerospace: Internal security, including cybersecurity.